Heike Yates is a Midlife Fitness and Mindset Expert on a mission to help women stop starting over with their health. Through Pursue Your Spark, she helps midlife women build strength, energy, confidence, and consistency in ways that work for their bodies and lives now.
With more than 40 years in fitness, Heike brings practical strategies for healthy aging without extremes, guilt, or burnout. She hosts the Pursue Your Spark Podcast and is the award-winning author of Pursue Your Spark: Your Guide to Escaping Midlife Traps, Reclaiming Confidence, and Living Fully, helping women recognize what keeps them stuck and create momentum that lasts.
